Created in the summer of 2025 by FIDM alumna Juliette Munyon, Dear Velouria is a brand rooted in mysterium, femininity, and quiet confidence.
Operating as an online boutique from our home state of California, we offer exquisitely curated pieces designed to awaken your inner femme fatale. With a deep reverence for the romantic, the ethereal, and the unapologetically bold, our collections blend modern silhouettes with timeless allure.
Each piece is thoughtfully selected to celebrate the complexity of the feminine spirit soft, sensual, powerful, and a little untouchable. Whether you're dressing for dusk or dawn, Dear Velouria invites you to embody your own narrative one laced with elegance, edge, and intention.
Dear Velouria is proudly female-owned and operated. We stand for creative independence, conscious consumption, and the elevation of femme voices in fashion and beyond. Our boutique is more than a shop it’s a love letter to the women who live in velvet shadows and golden light.
